Thursday, 8 December 2016

Results and feedback from large focus group

Yes
No
Do you buy hard copied Digi-pack?
5
10
Do you like the poses we have chosen to use?
12
3
Does the colour scheme work?
15
0
Do you find it looks too repetitive?
6
9
Would you say we have photo shopped it too much?
1
14


Music Video
Yes
No
Did you get bored at any stage?
10
5
Was the genre of R&B clear throughout the video?
14
1
Did we introduce the different elements of the video at the right time?
14
1
Did you enjoy all three minutes of our music video?
7
8
Do you like the colour scheme?
11
4
Should there be more shots of the main girl?
0
15
Should the rapper have starred more?
12
3
Do you think the front cover of the Digi-pack works with the genre?
13
2
Did the video hold your attention from start to finish?
12
3


Overall Campaign
Yes
No
Does our campaign link?
12
3
Do the colour schemes link?
8
7
Do the different costumes and outfits work?
15
0
Is the genre obvious?
10
5
Is there anything you would change about the Digi-pack?
12
3
Is our campaign pleasing to the eye?
14




1


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